Associate Director of Programmatic
Company: VirtualVocations
Location: Whittier
Posted on: January 30, 2025
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Job Description:
A company is looking for an Associate Director of Programmatic,
responsible for expanding programmatic service offerings and
driving strategic vision.
Key Responsibilities
Develop and implement comprehensive programmatic strategies to
enhance digital advertising capabilities
Collaborate cross-functionally to align programmatic initiatives
with overall business objectives
Establish and analyze key performance indicators (KPIs) for
campaign performance optimization
Required Qualifications
7+ years of experience in programmatic roles at publishers,
advertising agencies, or ad tech companies
2+ years of people management experience, effectively inspiring and
coaching teams
Experience driving programmatic growth with budgets over $50k/month
in B2B/SaaS
Proven track record in programmatic media planning and building
measurement frameworks
Recent hands-on expertise in building and optimizing campaigns in
DSPs, preferably TTD and DV360
Keywords: VirtualVocations, Los Angeles , Associate Director of Programmatic, Executive , Whittier, California
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