Paid Media Director

Company: Griffin Fire
Location: Los Angeles
Posted on: February 5, 2025

Job Description:

The Paid Media Director is responsible for the paid strategy & planning, execution, optimisation and reporting of the paid media elements of 1000heads campaigns.The Paid Media Director reports into the Strategy Function lead and is supported by a Paid Media Manager.We're looking for someone ambitious and autonomous who wants to drive growth and build a team.Please note, this is a 6-month Fixed Term Contract (FTC).Responsibilities

• Campaign consultancy, strategic planning & implementation for full funnel paid social campaigns, with wider knowledge of digital advertising (across display, programmatic and DOOH)
• Deliver integrated paid media campaigns with an appreciation for the other elements of the campaign (influencer outreach, community management, creative)
• Deliver optimisation, reporting & budget management for all media budgets within your remit
• Manage project timings, delivering all duties to agreed deadlines
• Analyse campaign performance against client KPIs & report on any trends & insights to key stakeholders
• Monitor day to day delivery and budget against KPIs
• Recommend opportunities for campaign optimisation based on meeting clients KPI's & implement as required
• Buy media across biddable platform
• Negotiate IO buys and manage campaigns with digital display publishers.
• Understand and implement social/digital measurement and tracking
• Deliver post-campaign analysis & PPT presentations
• Assist with any ad-hoc reporting & administrative tasks
• Work with media owners to trouble-shoot any issues that may arise
• Work closely with internal departments and external companiesMinimum Requirements
  • Experience of digital and paid social advertising
  • Must have an understanding of media, audience profiling, targeting and tracking
  • Advanced understanding of Microsoft Excel
  • Excellent communication, analytical and literacy skills
  • Entrepreneurial - able to identify opportunities for clients
  • Competent in Microsoft PowerPoint & Word
  • Able to manage time effectively & multi-task
  • Team player
  • Self motivated & willing to take on new challengesAbout 1000heads1000heads is a social transformation company. We help global brands adapt to rapid and continual shifts in media, technology and culture. The company delivers social-first data, insights, strategic consultancy and creative services to clients around the world including Google, Intel, Diageo, Wella Professionals, Kia, Salomon and The North Face. 1000heads has offices around the world in New York City, Los Angeles, London, Berlin, Sydney and Melbourne.1000heads is an Equal Opportunities Employer, we are passionately committed to working together to promote an inclusive environment which celebrates and promotes diversity. We are committed to our belief that diversity in our team generates better and bolder ideas, creativity, understanding and respect. We welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.For more information on 1000heads, visit www.1000heads.com.Benefits
    • Additional holiday day for each year of service, up to 25 days
    • Additional festive shutdown period between Christmas and New Years period
    • Subsidised gym membership
    • Private Medical Cover
    • Company Pension Scheme
    • Personal development fund
    • Cycle to work scheme
    • Regular company socials/away days, free Thursday breakfasts and drinks
    • Flexible working, hybrid 2-3 office days per week
    • Plus other cool perks
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Keywords: Griffin Fire, Los Angeles , Paid Media Director, Advertising , Los Angeles, California